You may have an accountant, a lawyer and a personal trainer, but if you haven’t employed a life coach, you’re not abreast of the trends.
Life coaching is a fast-growing business in the US, valued at $US869 million ($1.15 billion) a year with the maximum spend by high-income households, according to IBISWorld. And local life coaches say this demand is mirrored here.
But why now?
One view is that coaching reflects the growth in counselling, consulting and organisational development, and the proliferation in personal development programs.